As primary bathrooms continue to evolve toward a more open, spa-like atmosphere, the classic tub deck is quickly becoming a thing of the past. Many people are now opting for sleek, freestanding bathtubs that deliver an airy, modern aesthetic. But that shift often leaves one question: where do you put your bath essentials?

According to Normandy Designer Becca Ruggiero, bathtub niches are stepping in as both a practical and stylish solution. “Niches aren’t just for showers anymore,” Becca explains. “They’re incredibly useful around a freestanding bathtub. Instead of balancing your bath products on the edge of the tub, or on a tub tray, you can integrate storage directly into the wall for a more integrated look.”

Becca notes that many homeowners are moving away from bulky tub surrounds and decks to create a more open, flowing feel. “Whether you’re a dedicated bath-taker or just an occasional soaker, people are choosing thinner-profile tubs for that minimal aesthetic,” she says. “The only downside is where do you put all your bath salts or glass of wine? That’s where a niche or shelf can make all the difference.”

In some cases, Becca and team get creative with the layout to make space for these features. “When you remove a large tub deck in front of a window, it opens up the opportunity to build out the wall slightly,” she explains. “We’ll sometimes add just a few inches to create a ledge or niche for bath items, or even to highlight a unique tile or wall-mounted faucet.”

These niches don’t always have to hold toiletries, either. “In one project, we added a half wall beside the bathtub that doubles as a spot for a TV and a glass of wine,” Becca shares. “It’s about designing the space around how you actually relax.”

For another bathroom, Becca designed a double-sided niche, one serving the freestanding bathtub and another on the opposite side for the shower. “You just have to be mindful about staggering their heights,” she explains. “Because they share a wall, you can’t place them in the same spot, but you can make them visually connect.”

Whether it’s matching the shower niche or introducing a contrasting tile for texture and depth, Becca emphasizes that tub niches blend function with artistry. “I’ll often work with people who love two different tiles,” she adds. “We’ll use one for the shower and one for the tub niche — they don’t have to match perfectly, but they should complement each other for a cohesive, relaxing retreat.”

If you would like to talk more about a primary bathroom remodel or any ideas you have for your home, reach out to Becca to discuss more about your remodeling project. For more design inspiration, you can follow Normandy Remodeling on Facebook, Instagram, LinkedIn and Pinterest — or sign up for our newsletter!

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